Launching Odin to goalies around the world.

Bauer spent years perfecting the Supreme 1s Odin line of goalie gear. But they gave us only a few weeks to launch it into the hockey-playing world. We knew one thing when we started: we could probably get a day with Henrik Lundqvist - goalie for the New York Rangers. At the time, Henrik was at the top of his game - an absolute machine in the goal. So we thought we’d pit him and the 1s Odin gear against some equally super-human competition.